Launching Ignite London
Ignite is a revolutionary event format that was started in Seattle in 2006 by Brady Forrest of O’Reilly Radar and Bre Pettis of Make Magazine. Since then, hundreds of five minute talks have been given across the world including Portland, Sydney and New York City – but surprisingly, until now, there have been none in London. The idea is simple: presenters are required to stick to a rigid format of 20 slides, each of which changes automatically after 15 seconds, ensuring that each presentation is exactly five minutes long. The format forces presenters to think long and hard about every slide.
The first Ignite London, which is co-organised by Box UK’s Head of Marketing, Amy Thibodeau and Technical Director, Dan Zambonini, will be held on 18 November, 2009 at Ginglik in Shepherd’s Bush, London. Over 20 speakers are confirmed including representatives from Wired UK, the BBC and O’Reilly.
The creative foundations of Ignite
“I helped organise the first Ignite event in the UK through a group I co-founded called Cardiff Web Scene,” said Dan Zambonini. “I enjoyed the event so much that, after re-locating to London, I thought that this was the perfect city to hold an Ignite – it’s swarming with creative energy and people with great ideas to share. We’ve had an amazing response so far and are looking forward to a great evening.”
In addition to the presenting sponsor, Box UK, Ignite London is supported by Ginglik and non-monetary promotional sponsors, the BBC and O’Reilly.
About Box UK
Box UK was born out of the work of leading thinkers and doers in the web and technology industry. With offices in London and Cardiff, we are obsessed with the Internet and emerging technologies. Box UK has previously sponsored Ignite events in Cardiff and is also an ongoing supporter of Cardiff Web Scene.