Things we've been reading
Empathy maps: the business of putting users first
UX can’t save a business that wasn’t designed with customers in mind.
How to Write a Perfect Error Message
Good points on language, placement, and visual design.
What’s the Difference Between UI and UX? What to Tell Your Client if They Ask You This
Always a good question and this answers it well.
Should you invent a new UX?
Don’t be different. Be awesome.
The virtues of digital: creating a truly digital bank
Great read on the difference between incremental development of digitised banking, and working back from the virtues of digital to create truly digital services -that deliver against deep customer needs.
To Drive Conversions, Don’t Forget Clueless Shoppers
Uninformed people shop - a lot!
Simplifying UX Design Through Storytelling
Data can be visually striking, but it needs a language and story to follow in order to be effective.
Calculating the Cost of Creating Website Content
Great read about the considerations associated with calculating content.
Design Patterns for Fluid Navigation – How to Use Inline Linking
"The adventures first, explanations take such a dreadful time."
5 Popular UX Patterns That Users Hate
Try empathising with your users and think before you employ any of these patterns.
Tools that have interested us
There's a new design tool every week. What's the difference? See how these design, prototyping, collaboration, and monitoring tools work for you.
Videos that have interested us
Accessibility is My Favorite Part of the Platform - Google I/O 2016
Rob Dodson on accessibility.
Podcasts we've listened to
SEO, metadata and information architecture: An interview with Shari Thurow
Does metadata matter - and why? Shari Thurow talks about making your content usable and accessible for both humans and machines, and the importance of information architecture.