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Insight

Focus on digital transformation

By Emma Willis

As marketing departments continue to adjust to changing online behaviours, we look at the impact of technology now and in the future.

Software: off-the-peg v tailor-made

By Mark Jacks

Weighing up the enterprise software choices available? In this post we look at how commercial off-the-shelf software compares to a bespoke offering.

Usability testing: a comparison

By Gavin Harris

User testing is proven to deliver significant ROI, but which approach is right for you? Gavin Harris compares usability testing methods.

Multi-channel in finance

By Emma Willis

As people increasingly rely on digital channels for banking, how do these integrate with financial institutions' traditional physical spaces?

PHP in the enterprise

By Ian Jenkins

Principal Developer Ian Jenkins explains why PHP is in the best place it's ever been to compete as a platform in the enterprise space.

When CMOs and CIOs must communicate

By Mark Jacks

The overlap between marketing and technology has made it vital for the CMO and CIO to talk. Mark Jacks explores times when it's particularly crucial.

The Software Testing World Cup

By Sian Prescott

See how Box UK performed in the regional heats of the Software Testing World Cup, which brought together teams from across the globe.

Unboxing: mobile usability testing

By Gavin Harris

Do you know how users interact with your site or app on mobile devices? Gavin Harris looks at how mobile usability testing can help you find out.

Unboxing: remote usability testing

By Gavin Harris

Remote usability testing is ideal for getting insights from end-users who may be difficult to schedule. Here Gavin Harris explores the approach.

Digital discussions: CIM

By Richard Houdmont

Richard Houdmont from The Chartered Institute of Marketing shares his thoughts on the impact of digital on marketing strategies.

Unboxing: lab usability testing

By Gavin Harris

Continuing our series on user testing, Gavin Harris looks at what laboratory usability testing comprises, and the benefits of the approach.

Balancing demands in the finance industry

By Emma Willis

Compliance abounds in finance. How can you ensure you're meeting your obligations online, while still considering the user experience?

Customer experience utopia

By Andy Franks

Organisations have become obsessed with delivering great customer experiences. What are the reasons behind this and what does the term mean?

CMOs/CIOs: the new relationship

By Mark Jacks

The marketing function stands to be 'radically reshaped' by technology. How can CMOs get the most out of this, and how should the CIO be involved?

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