Mobile and more.
Creating an exceptional mobile experience is about so much more than just the technology you use. It’s about understanding the specific motivations, behaviours, expectations and constraints of your users across different devices. It’s about knowing how your users journey across and between different channels to achieve a goal. And it’s about predicting how emerging technologies and trends will change these behaviours, so you won’t get left behind.
This is why we involve technical and user experience consultants in our projects from the very earliest stages, alongside a mobile development team skilled in all the latest languages, tools and frameworks. To help you define a multi-channel strategy that not only supports your wider brand objectives but that drives business results.
It’s not going away.
SMS. Internet-enabled phones. Tablets and phablets. Wearable tech. Many mobile technologies have often initially been dismissed as a flash in the pan, but it’s getting harder and harder to ignore the figures. Your audience is embracing new trends. Can you afford not to?
By Matt Brooks
By Box UK