A usability audit helps you continue to iterate and improve digital products for long-term returns.
Keep it fresh.
Even the most fresh and exciting user experiences can lose their lustre over time. Users will yearn for (and come to expect) different things as new trends, designs and behaviour patterns emerge and other offerings catch their eye.
And so you have to keep working at it, to retain their attention.
Little wonder, then, that clients value our expert reviews so highly - especially once they see the results for themselves. Take luxury wine and spirits retailer AWC for instance. Following a review of their e-commerce site by our User Experience (UX) consultants, orders went up 13%, and average order values rose by 42%.
Can you afford not to?
When it comes to your digital products, UX can prove to be a key differentiator. A successful user experience leads the user on a rewarding journey, from the moment they land on your site through to conversion and beyond. Poor UX, on the other hand, can create barriers between you and the user. Put simply: poor UX can seriously damage your conversion rates.
So it’s imperative to get it right. And that’s where our review comes in. We’ll take a walk through your site or app, evaluating key tasks and user journeys against UX and industry best practice along the way. We’ll then compile a bespoke, visual report that provides an invaluable insight into your digital product. This comprehensive document will:
Clearly identify issues that need to be resolved and, more importantly, outline the best ways to solve them.
Pinpoint the areas that are working well, so that you can adopt best practice for future projects.
Suggest new ideas for added functionality to improve usability even further.
Planning or building a something new?
Let us run the rule over your wireframes, prototypes and design mockups as well. We can establish what’s working (and what’s not) early on, at the planning stage or before too much development work gets underway. We’ll also evaluate your competitors, identifying their strengths along with any weaknesses that you can exploit.
After all, everyone appreciates a quick win. And you just found one.