Things we've been reading

9 simple but powerful UX writing tips for designers

Writing for the web is commonly forgotten and often an afterthought. It's also surprisingly difficult to get right. This article summarises some key advice so a good read.
https://webflow.com/blog/9-simple-but-powerful-writing-tips-for-designers

Banking For Future Is Frictionless And Secure

Today, if you have to actually take your credit card out of your wallet, it feels like too much work.
http://businessworld.in/article/Banking-For-Future-Is-Frictionless-And-Secure/10-04-2017-116066

How Digital Experience Leaders Grew 276% Greater Than the S&P 500

This article summarises research showing that companies who invest in improving the digital customer experience are winning. Shocking stat too that 88 percent of the companies on the S&P 500 list in 1955 are now gone, while in 10 years 40 percent of companies on the current list will no longer exist.
https://www.primitivelogic.com/pl-connect/how-digital-experience-leaders-grew-276-greater-than-the-sp-500

Brief History of Machine Learning

Brilliant summary of the history of Machine Learning. As technology becomes smarter it's fascinating to see where we have come from.
https://chatbotnewsdaily.com/since-the-initial-standpoint-of-science-technology-and-ai-scientists-following-blaise-pascal-and-804ac13d8151

Why the Future of Customer Service Is in Your Face

Remember that 55% of communication is visual. This really great article explains the impact of face UI.
https://medium.com/@orangesv/why-the-future-of-customer-service-is-in-your-face-e85b0071c121


Tools that have interested us

Stylify me

We're often told to follow the same colour pallet in our creative designs so this tool is a useful additional to our collection.
http://stylifyme.com


Videos that have interested us

Future of Interfaces - Part 3: Conversational UIs

One of the trends of 2017 for sure. An interesting watch.
https://www.youtube.com/watch?v=xngH6NuAAlY


Podcasts we've listened to

#154 Closure experiences with Joe Macleod

Good talk on lots of experiences including loss aversion, off-boarding and customer acquisition. 
http://uxpodcast.com/154-closure-experiences-joe-macleod/

About the author

Gavin Harris

Gavin Harris

Gavin Harris is an experienced Principal User Experience Consultant specialising in user testing, Information Architecture, HTML prototyping and web accessibility. Over the years he has worked with the likes of the Virgin Group, Land Rover, Kia, Orange and Unilever, and many other enterprise organisations.

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